Portland River Festival
Social Marketing
Document Actions
Email this page
Print this page
The Webcast - Social Marketing: A Tool for More Effective Stormwater Education and Outreach Programs - has been archived at:
http://cfpub2.epa.gov/npdes/courseinfo.cfm?program_id=0&outreach_id=331&schedule_id=983
The two-hour audio Webcast featured Nancy Lee (Seattle based communications and social marketing expert who presented a workshop at the 2004 OWEB Biennial conference) and Jack Wilbur, author of recently published "Getting Your Feet Wet With Social Marketing." Both provided detailed advice and numerous examples of successful approaches that can be used for any type of project.
